Mobility Solutions | Mobile Application Testing | GlobalStep
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Retail

Overview

Internet, mobility solutions and social media have collectively transformed the retail industry significantly. While the physical aspect of ‘Retail’ will never go away completely, Digitalization itself has become such an integral part of the industry that it has almost made the ‘R’ of Retail redundant. This technological evolution has immensely altered consumer behaviour compelling retailers to rethink their strategies in order to stay ahead of the competition. GlobalStep helps retailers achieve that objective by transforming their technology across the value chain to gain a comprehensive view of consumer buying pattern and increased collaboration between stores and suppliers.

Harness the power of Retail technology solutions.

Solutions

  • Application Development And Management

    With the increased usage of online platforms, retailers are compelled to use innovative strategies and advanced technologies in order to be where t

  • Mobility

    Retail consumers today are searching, watching videos, buying, texting, talking, communicating and taking photographs on their mobiles and tablets.

  • Testing

    Customer experience is rapidly becoming the game changer for products and services in our highly connected world. Quality is the fundamental compon

  • Customer Service

    The connected consumers of today represent the fastest growing sector of shoppers and are known to have direct engagement with the retailer through

  • IT Infrastructure Management

    Retailers are constantly seeking newer technologies to bolster customer experience, increase efficiency and respond to rapidly evolving business pa

  • Video Analytics

    With large collections of video files in your possession, your organization could be sitting on numerous untapped revenue streams waiting to be dev

Application Development And Management

With the increased usage of online platforms, retailers are compelled to use innovative strategies and advanced technologies in order to be where their customers are. While ensuring your presence where the customers are is half the job, what really converts your presence into a pleasant experience for customers is the process with which you connect with them. It is here that automation coverage of your processes, their operational excellence and the ease of technology really wins the deal for retailers. 

A non-optimally performing sales application on any platform can cost retailers their customer even if they like the product. Customers today have a variety of options to choose from for practically every product category and consequently it takes little for them to make the switch, which makes it imperative that all the applications are well designed and perform optimally. 

GlobalStep helps you develop efficient and user friendly applications that seamlessly integrate across platforms and align effectively with your business strategy while managing these applications proficiently with zero downtime. 

Mobility

Retail consumers today are searching, watching videos, buying, texting, talking, communicating and taking photographs on their mobiles and tablets. With Smart Phones being the fastest growing medium of commerce and communication and with sales expected to cross one billion by 2015, retailers have started looking at mobile as another important customer touch point.

Consequently, retail industry is at an inflection point both from the customer engagement and business model perspective. Retailers around the world are realizing that sustainable competitive advantage will be gained only by a deep understanding of consumer behaviour which is ably supported by technology that adapts and scales up in anticipation and not just in response to consumer demands.

Thanks to our deep expertise and rich experience with mobility solutions, GlobalStep has assisted clients in staying ahead of the curve and in effectively delivering positive experience to their customers. Thus we have assisted clients in radically changing the way they approach their customers by leveraging the mobility solutions.

Testing

Customer experience is rapidly becoming the game changer for products and services in our highly connected world. Quality is the fundamental component of positive customer experience. Cutthroat competition, rapidly advancing technology landscape and changing business paradigms are adding significant pressure on retailers to grow faster than ever without compromising on the customer experience. 

To be able to do this and reach the market faster, retailers need a robust network of vendors and supply chain partners who are ably supported by effective technological framework that is both scalable to support non-linear growth and flexible to address changing demand patterns around weekends and festive seasons. 

That is where our testing service helps retailers with the help of our unflinching focus on the application’s effectiveness and on providing an engaging customer experience, irrespective of whether we are engaged as independent testers or as part of overall software development project. Not to mention, our focused testing helps you take the product to the market much faster through implementation of automated solutions ensuring that the applications can sustain huge user loads specifically during holidays. GlobalStep has a pool of performance test experts who can design tests to ensure stability and scalability of the products.

Customer Service

The connected consumers of today represent the fastest growing sector of shoppers and are known to have direct engagement with the retailer through social media applications; they are excited to share their interests, expectations and feedback. In these times of highly empowered and well informed customers, businesses cannot underestimate the importance of customer service. 

From brick and mortar to etailers, today's businesses have the opportunity to utilize various new technologies that engage with the consumer and allow direct analysis of their habits.  As consumers embrace more and more interactive touch points, retailers can know their customers better and personalize their experience. It is not difficult to see that successful retailers are capitalizing on the use of digital services as a competitive advantage to empower shoppers in their store.

GlobalStep has a solid experience in providing enriching customer service experience through state-of-the-art contact centers or through  creation of applications that that have helped retailers build significantly better brand image through delighted customers. 

IT Infrastructure Management

Retailers are constantly seeking newer technologies to bolster customer experience, increase efficiency and respond to rapidly evolving business paradigm. To execute this vision of online or in-store experiences powered by technology, retailers need to leverage the critical skill sets of both business leaders and infrastructure technology professionals.

Adequately advanced technology landscape is an enabler for business just as suboptimal and dated technology architecture is a bottleneck for business. With rapidly changing technology track, the onus is on businesses to let dated technology be transformed into a business enabler. GlobalStep can help you optimize performance, availability and stability of IT infrastructure even under tight budgets to help your business take the leap of technology. Some of the key services that fall within this solution are IT Service Desk, Datacenter services, End user computing and Application Management.

Video Analytics

With large collections of video files in your possession, your organization could be sitting on numerous untapped revenue streams waiting to be developed.  GlobalStep Video Analytics can help you create data from your video and find new ways to monetize your assets and increase consumer engagement by enhancing retrieval of video and providing insightful data that your users can consume.

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